Articles - Publicity en-us http://proofpositive.com N/A http://proofpositive.com editor@proofpositive.com 20 http://proofpositive.com/articles/520/1/How-to-Get-Free-Publicity-for-Your-Small-Business/Page1.html For starters, take a crash course in writing press releases and putting together a media kit. Numerous online articles detail press release writing â€" presenting something newsworthy about your business in one or two pages. Include the who, what, where, why and when of the story and select news that is of interest to your target audience. info@proofpositive.com (Annette Thomas) Wed, 29 Mar 2006 00:00:00 -0600 http://proofpositive.com/articles/519/1/Submit-Article-101-Get-Free-Publicity-With-Article-Marketing/Page1.html If you are looking to gain exposure and increase traffic for your website, there’s a terrific new way to spread the word about your new spot on the world wide web. A submit article directory is one of the best, free ways to promote your business. The bottom line is that not everyone has the advantage of being able to afford a large marketing campaign, print or television advertising. info@proofpositive.com (Vincent Abrugar) Wed, 29 Mar 2006 00:00:00 -0600 http://proofpositive.com/articles/518/1/FREE---Publicity-for-Your-Business/Page1.html Learn how to write a press release and avoid expensive advertising as you grow your business. A full page ad in an industry journal can cost almost $6.000. But there is a way to use the same publications to to promote your business free of charge. info@proofpositive.com (Michael Harrison) Wed, 29 Mar 2006 00:00:00 -0600 http://proofpositive.com/articles/517/1/Gain-Free-Publicity-With-Article-Directory-Services/Page1.html A growing number of online entrepreneurs are finding success with article directory submission services. Website operators, business owners and internet traffic specialists have found article marketing to be a valuable tool in their success. info@proofpositive.com (Vincent Abrugar) Wed, 29 Mar 2006 00:00:00 -0600 http://proofpositive.com/articles/516/1/Gear-Up-for-the-New-Year-With-Free-Publicity/Page1.html So you've decided that getting your name out there is going to be one of your major goals for the New Year. But how do you do that on a limited budget? That's where publicity comes in. And you can do it. It just takes time - and a plan. Here are the seven basic steps to creating a plan: info@proofpositive.com (Shannon Cherry) Wed, 29 Mar 2006 00:00:00 -0600 http://proofpositive.com/articles/515/1/When-Its-Cold-Outside-Think-Warm-Stories-for-Free-Publicity/Page1.html Most magazines are already thinking of stories with a spring/summer angle. So you should be thinking that way, too - if you want to beat the competition and get some coveted coverage. That means start focusing on Mother's Day, Father's Day and graduations. info@proofpositive.com (Shannon Cherry) Wed, 29 Mar 2006 00:00:00 -0600 http://proofpositive.com/articles/514/1/Get-Free-Publicity-With-Press-Releases--Other-Amazing-Business-Marketing-Ideas/Page1.html The press release is a time-honored marketing strategy to capture free publicity for your business. Publishers of daily newspapers, ezines, and newsletters are especially in need of vast quantities of information to fill up space and provide "newsworthy" and interesting information for their patrons. Journalists welcome your press releases because they are looking for topics to write about that will interest readers. info@proofpositive.com (Sally Morton) Wed, 29 Mar 2006 00:00:00 -0600 http://proofpositive.com/articles/513/1/How-To-Get-Free-Publicity-For-Your-Home-Based-Business/Page1.html In order for customers to find you, they must first be made aware that your company exists. One such way to get free publicity for your home based business includes the distribution of a press release. A well-written press release will be one page or less in length. It will offer the basics - who, what, when and where. In order for your press release to gain publication, your business must be noteworthy or be hosting something that is of interest to the public. For example, if you are launching a home based business and would like to share your story, this would make a great press release. If your business is launching a new website, promotion or product line, these would provide for good quality news as well. In order for a press release to be printed, you must include a contact name, address and telephone number at the top of the page. Press releases can be mailed, faxed or e-mailed to newspapers, magazines and local trade publications. This is a terrific way to get free publicity for your home based business. info@proofpositive.com (Daphne Succes) Wed, 29 Mar 2006 00:00:00 -0600 http://proofpositive.com/articles/511/1/Using-Google-News-Alerts-To-Get-Free-Publicity/Page1.html The World Wide Web is a very vast place. It is easy to get lost in this intricate "web" of networks, what with the sheer size of the virtual world. For an Internet marketer, this can be an advantage or a disadvantage, depending on his skills, his needs, and his smarts. Some Internet marketers would take the vastness of cyberspace as an advantage, given the size of their market and how many people they could potentially reach. Some Internet marketers, on the other hand, would view this as a negative, as it would be quite difficult to target quality prospects with laser-like precision, considering the immensity of the virtual world. info@proofpositive.com (Mark Flavin) Wed, 29 Mar 2006 00:00:00 -0600 http://proofpositive.com/articles/510/1/Free-Publicity-For-Your-Home-Business/Page1.html Whether you are just starting out as a new business or are operating a current establishment on a budget, there is never a bad time for free publicity. One of the largest expenses that a business has is with advertising costs. This is especially true of home-based businesses, which have little additional costs other than advertising. The price of running an ad in a print publication can be large, which is why many business owners are looking for new ways to cut their advertising costs and maximize their exposure. info@proofpositive.com (Jeffrey Dorrian) Wed, 29 Mar 2006 00:00:00 -0600