1. Start strong: Your title and initial lines should briefly and directly convey what you want to say. Include the "who, what, where, when and why" in the lead of your press release. The remaining part of your press release should include supporting facts and examples.
Among the various foolproof methods used to boost traffic to your site (ezine advertising, and search engine submitting, to name a couple) one method seems to be forgotten about by many new Internet marketers. That method is writing press releases.
I'm a big believer in EMAILING press releases. Not only is email dirt cheap, email can often get you in front of editors a lot faster than regular mail or fax.
Here are six simple steps for developing a news release program that extends your reach and generates inquiries at a fraction of the cost of advertising.
What's the difference between a release that gets used and one that hits the editor's circular file? Here are seven easy tips for writing releases that get picked up rather than thrown out.
Press Releases
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