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 Copywriting |
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How to use Color and Graphics in your Business Proposals
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Research indicates that using color and graphics can increase the reader's interest, enhance retention, and improve comprehension. In fact, the results showed the following impact from color:
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9 Tips for Better Copywriting
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We all learned how to write in school, but in advertising, there are some simple techniques that experienced writers use to convey messages with greater impact and brevity. Without being too tutorial, you'll find these 9 tips quite handy when writing your next sales letter, brochure or web page.
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How to Write Killer Sales Copy
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EXPLODE- You must grab attention. This is particularly important for your headline, but must be maintained throughout your copy, or its click and goodbye. It has been proven time and time again that the right headline with the same sales letter will produce fluctuations of up to 1000%. Test, test and test again. The right headline will go a long way for you.
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66 Tips for Writing Copy That Sells
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Compiled from my numerous articles and reports on copywriting, the following 66 tips will help you write copy that builds awareness, generates leads and increases sales.
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Professional Advertising Copywriting Experts London UK
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Back from a nice week in Devon, doing nothing except walk on the moors and lazing about. Couple of calls to the office - "Anything good happening?" "Well, it's good you aren't here" - and that's about it. Didn't even bother to travel 30 miles to take up the offer of a free lunch at Cornwall's most famous seafood restaurant though, as this was compensation for a lunch I had there last year that pole axed me for three days with food poisoning, my non-attendance wasn't 100% sloth related. Arrived to find an article - "How to Write a Job Ad" - left open on my desk (rather pointedly, I thought) which was vaguely thought provoking, though things like "most are full of corporate puff and management-speak...fail to give detailed information...generally don't get the people you want" were a bit too sweeping for me (and I hate all sweeping statements).
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