What I really liked about this book is that it’s concise and to the point. It covers the most essential fundamentals of marketing: messaging, customer avatar, psychographic, brand awareness…what to say and how to say it (and where).. In this day and age, so many people get too carried away with posting more on social media or using the latest digital marketing gadget…what they lack is the fundamentals… – Amazon Review
The art of storytelling has been a fundamental part of human society since the beginning. It is how we share knowledge, teach our children, and pass on our culture. With a world more driven by technology and social media than ever before, it is necessary to know the best techniques to convey the unique story of your brand and thus connect with your audience.
Instead of just telling a story, it will teach you how to tell a story.
This book takes the art of storytelling and breaks it down into an easy-to-follow process that any content writer can use to create engaging content. It is a guide to teach you how to sell a story that will resonate with your audience and take them on an emotional journey.
Inside Brand Storytelling discover:
- What is Brand Storytelling and how you can use it for your brand
- How to define your brand’s mission, goals, and values
- The psychology behind the customer and how to use it to your advantage
- Success stories that will inspire you to learn the best storytelling techniques to boost your brand
- Find your tone of voice to convey your message in an authentic and engaging way
Storytelling is a powerful tool. It can help you sell a product, an idea, or transform your business. A perfect book for entrepreneurs, marketers, and business professionals who want to improve their brand marketability. Learn the secrets that will engage your audience and leave them wanting more!
About the Author
Don’t Miss A Beat. UK based author N.K. Park is a country girl at heart and a creative content expert who loves to dance, read and always enjoys exploring the world. The experienced content strategist and editor expresses her passion for the arts, music and technology through the content that she creates. N.K.’s approach is simple yet bold, underlined with a bit of sophistication. She believes that brands are not limited to one path or audience; we simply want to tell stories that connect. Everything can be tailormade. The young author produces and analyses content for various small and established businesses (including Amazon and Google), while focusing on bringing ideas to life and creating experiences that make a lasting impact.