The Pressure Paradox™: Your Path to Maximum Productivity, Performance & Peace of Mind

Most people go to great lengths to avoid pressures in life because they view pressure as a bad thing with negative consequences. Martin Grunburg does an excellent job of showing you why pressure is a good thing that is actually required when it comes to achieving your goals through your individual performance. If you want to consistently produce results that are significantly better than average, without excessive stress, you need to understand how to use pressure to your advantage and this book will show you how. – Amazon Review

The Pressure Paradox™:
Your Path to Maximum Productivity,
Performance & Peace of Mind

In a spectacular follow-up to The Habit Factor®, Grunburg illustrates exactly how our environment (and in particular Pressure) is an essential ingredient to help us achieve our goals and the success we desire. Many people, including some of today’s leading experts in psychology and performance, contend that pressure “is the enemy of success.”

In The Pressure Paradox, Grunburg elucidates precisely the opposite: When properly harnessed, channeled and “refracted” positively, pressure proves to be one of your greatest allies on your journey to becoming successful. Many who struggle in life misunderstand pressure; they intentionally avoid it or try to live a life devoid of pressure because they believe it is harmful.

However it turns out that one’s personal growth, virtue and success all come as a result of pressure, not in spite of it. Therefore, knowing how to use pressure (which is technically a neutral force) positively is arguably one of life’s greatest secrets for goal achievement, peak performance and, of all things, happiness and even peace of mind.

About the Author

Regarded worldwide as the foremost authority and thought leader in the arena of habit development for the purpose of goal attainment, Martin Grunburg is widely recognized as the “father” of the modern habit-tracking movement. He is the inventor/creator of The Habit Factor® (app), which was the very first habits-to-goals tracking app (introduced into iTunes 2009). He was also the first to publish a simplified, practical, and revolutionary new method for goal achievement in The Habit Factor® book (2010).

Both the methodology and app were quickly adopted and implemented by PhDs, business consultants, life and business coaches, and a wide range of thought leaders worldwide. Martin was invited to present these insights about habit and goal achievement at TEDx in the United Arab Emirates (immediately after The Habit Factor® was published). His work has been featured in the world’s most popular productivity blogs, such as Lifehacker.com and Mashable.com, as well as the New York Times, C|Net, and OpenForum, among others.